Last updated: July 2026
This Privacy Policy explains how Amritu (“we,” “us,” or “our”) collects, uses, and protects information when you visit amritu.com (the “Site”).
Information we collect
- Automatically collected data: Like most websites, we use analytics tools (such as Google Analytics) that collect standard information — pages visited, time on site, browser type, approximate location, and referring website — via cookies and similar technologies.
- Information you provide: If you contact us through a form, comment on a post, or subscribe to updates, we collect the information you submit (such as your name and email address).
- Cookies: Cookies are small files stored on your device. We use them for basic site functionality and analytics. You can disable cookies in your browser settings, though some site features may not work as intended.
How we use information
We use collected information to:
- Understand how visitors use the site so we can improve content
- Respond to comments, questions, or messages you send us
- Operate and maintain the security of the site
We do not sell your personal information to third parties.
Third-party services
This site may use third-party services that collect information governed by their own privacy policies, including:
- Google Analytics — for site traffic analysis
- Amazon Associates — when you click affiliate links, Amazon may set its own cookies to track referrals; see Amazon’s Privacy Notice for details
- Advertising networks, if ads are added to the site in the future
Comments
If you leave a comment on the site, the comment and its metadata (name, email, IP address) are retained to help detect spam. Your email address will not be published.
Data retention
We retain data only as long as necessary for the purposes described above, or as required by law.
Your rights
Depending on your location, you may have rights to access, correct, or request deletion of your personal data. To make such a request, contact us.
Children’s privacy
This site is not directed at children under 13, and we do not knowingly collect personal information from children.
Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date.
Contact us
If you have questions about this Privacy Policy, please reach out via our Contact page.